For a fan experience competition for the NFL Draft this year, the New England Patriots and past person Julian Edelman will work with Bud Light, a brand that is forbidden in beer.
One fan will have the chance to board a Patriots aircraft to join the team’s first-round pick, and the team and former participant are teaming up with the troubled beer brand to create the Bud Light Easy Wish NFL Draft Experience.
“I’m pretty excited. Bud Light has been around the Patriots. For the fans who have this opportunity to win the Bud Light Easy Wish NFL Draft Experience, which I have n’t seen in a while, and I have been working with them for a long time, Edelman said. A lover has a chance to get on the team plane and go out and announce the third-round draft pick.
At Gillette Stadium, Tennessee Titans quarterback Julian Edelman ( 11 ) plays. Foxborough, MA 1/4/2020 ( Erick W. Rasco /Sports Illustrated/Getty Images )
“We’ve all seen the star enthusiasts, the former people, then you get to be the man to go out and give the third-round pick of the New England Patriots. That must be a fun practice to have just begun to think about it. I just thought it’d be fun, ” the ex-player added.
For the twin sins of telling its customers they are n’t sophisticated enough and hiring transgender activist Dylan Mulvaney as a spokesman, Edelman shrugged off any concerns about a backlash coming his way by working with the beer brand, which has been subject to a year-long boycott.
Dylan Mulvaney attends the 2023 Streamy Honors at Fairmont Century Plaza on August 27, 2023, in Los Angeles, California. ( Axelle/Bauer-Griffin/FilmMagic )
“It’s kind of like something. You’re usually excited for what’s going to happen going forward, and we’re on to the Easy Wish NFL Draft Experience. We’re on to easy wishes, bro, ” he said.
As of March of this year, it was estimated that Anheuser-Busch InBev, the owner of Bud Light, had lost as much as$ 1. 4 billion as a result of the blacklist initiatives that emerged in April 2023.
As to who the Pats may find when their day comes, Edelman thinks it will be either UNC player Drake Maye, Caleb Williams, or Jayden Daniels. But he warned he had “zero options ” inside the crew telling him that.
This year’s NFL Draft begins in Detroit on April 25.
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