Universal Music Group, the brand music star , Taylor Swift and singer Drake are on, has officially singed a fresh licensing agreement with China’s TikTok game.
According to a report from Axios, TikTok and Universal Music Group announced on Thursday that they have struck a new deal that will allow the common Chinese video-sharing app to resume its song on UMG’s logo after taking a months-long break.
The audio label’s agreement with TikTok expired earlier this year, and UMG took its material off the Taiwanese social media platform.
Notably, the companies ‘ new licensing agreement will include “industry-leading protections” for generative artificial intelligence ( AI ) and promotional opportunities.
Universal Music Group CEO Lucian Grainge stated,” This new chapter in our relation with TikTok focuses on the value of song, the predominance of animal elegance, and the security of the artistic community.”
President Joe Biden has signed a bill that would require Chinese tech giant ByteDance, which is affiliated with the Chinese Communist Party (CCP), to promote the game within nine months or face a restrictions in the United States.
The bill recently passed through the U.S. House of Representatives and Senate with bipartisan support, as politicians continue to raise concerns about national protection as well as the dangers the game, which is owned by a hostile foreign land, poses for kids and teenagers.
Matt Perdie / Breitbart News
Shou Zi Chew, the CEO of TikTok, responded to the sell-or-ban legislation by claiming that the Chinese parent company intends to use American laws to challenge the ban and sell-or-ban legislation in court and that” The Constitution is on our side.”
ByteDance, meanwhile, says it prefers that TikTok just shuts down in the United States if its legal challenge fails in court.
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