After Keith Gill, known as” Roaring Kitty” on social media and the head of the meme stock movements, posted a picture to his X/Twitter accounts for the first time since 2021, stock of video game store Store shot up more than 70 % on Monday.
For the first time since June 2021, Keith Gill, the guy behind the YouTube channel Roaring Kitty, who spearheaded the 2021 time investor campaign against institutional buyers betting on GameStop’s destruction and which contributed to the rise of meme equities, posted on his X/Twitter accounts on Sunday nights.
Gill shared a picture of a man leaning forward in his gaming chair, which is a well-known meme that suggests a gamer is reengaging or focusing on a topic without any further context.
— Roaring Kitty (@TheRoaringKitty ) May 13, 2024
“hey bro what we buying”, one X user wrote , in the comment section of Gill’s post.
In this image from video provided by the House Financial Services Committee, Keith Gill, also known in social media forums as Roaring Kitty, testifies during a virtual hearing on GameStop in Washington, Thursday, Feb. 18, 2021. ( HUD Financial Services Committee via AP )
Gill’s wordless social media post did in fact appear to drive retail investors to , buy GameStop stock in droves once again, as the video game retailer enjoyed another , massive jump, making Monday the company’s best day since 2021.
” GameStop’s stock rallied massively Monday despite no catalysts to the business other than the Roaring Kitty post, gaining 110 % shortly after market open, sending shares from$ 17 to$ 37″, Forbes reported.
Since his first post, Gill has continued to post memes and videos.
— Roaring Kitty (@TheRoaringKitty ) May 13, 2024
Notably, GameStop saw its largest- ever single- day gain on January 27, 2021, achieving a 135 percent gain — although , the stock was stopped several times during the first hour of trading.
Around that time, Gill had , frequently pitched viewers on investing in GameStop, driving , the , meme stock mania.  , He is also the man responsible for the a string of posts on Reddit’s r/wallstreetbets, under the , username , DeepFuckingValue.
As a result of that, Gill’s influence increased and he found himself among the ranks of , hedge fund billionaires like Steve Cohen and Ken Griffin, who became his bitter rivals.
Gill’s story was depicted in the 2023 film, Dumb Money, a” David vs. Goliath tale about everyday people who flipped the script on Wall Street and got rich by turning GameStop ( the video- game store ) into the world’s hottest company”, its IMDb page states.
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