Almost every day since, I read a title and suppose,” Who asked for this“? NBCUniversal and its protection of the upcoming Olympics provide yesterday’s version of our current ridiculousness.
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Al Michaels, a television legend, is the subject of NBC’s newest offering for everyday recaps of Olympic events that it thinks is a great idea for Peacock streaming service subscribers. No, not the sportscasting wonderful himself, crazy. For this regular protection, NBC is using an AI-generated version of Michaels ‘ voice.
Really, who asked for this?
Richard Deitsch reports at The Athletic:
During an Olympian presentation on Wednesday in New York City, NBCU announced that Peacock may use A. I. technology to provide a personal recap experience for Olympic fans. Use conceptual A. I. and A. I. tone synthesis technology to provide Olympic fans with a personalized summary of shows and occasions from the Games. Each anthology may include clips from the coverage of the Olympics and been narrated by a Michaels re-creation in the voice. Peacock claimed that Michaels ‘ words is derived from his previous NBC images. The presenter approved of the use of his voice. It definitely sounds like Michaels ‘ words when the company held a short demonstration for writers of the Daily Olympic recap earlier this week.
There are some handy features for members. A Peacock customer symptoms in and answers some concerns about the activities they want to see in a” Daniels” review for them. The review, which should potentially include the athletics the subscriber requested, may be addressed by AI Al.
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” When I was approached about this, I was skeptical but evidently curious”, Michaels said in a statement. Then I watched a show that explained what they were planning. I said,’ I’m in.'”
I’m just guessing these, but I imagine that it’s significantly cheaper for NBC to apply fake Michael. I believe the system paid Michael a respectable sum so that he can continue playing sport and hanging out at home while NBC uses his voice for the recaps. No trip to Paris. No flight lag. At what wicked minute does an event end, there are no documenting recaps. It’s a earn- gain for both parties.
But is it a win for visitors? For example, people have to listen to Peacock to get the recaps, and who wants to accomplish that? Who is to say there wo n’t be glitches, and what would those issues look or sound like, despite the technology working for the demo?
I’m still up for the controversy over whether using AI to create content using someone else’s words is moral or not. However, I suppose part of me wants to say thank NBC for trying something new. At the same time, I’m curious if this is the most recent instance of the Olympics jumping the sharks.
I’ve often had a adore- loathe partnership with the Olympics. I enjoy watching it, especially some of the sports that I do n’t get to watch frequently. I’ll never forget the 1996 Atlanta Olympics, which included watching the flame pass through my home and playing ball. Those are great thoughts. On 24 hours prior to the bomb went out, we also walked through Centennial Olympic Park.
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The sporting the council adds and removes are what make me crazy about the Olympics, though. Baseball and softball are still being taken and returned by the International Olympic Committee; amen, they’ll get up in 2028! — but adding things like 3- on- 3 hockey, flag soccer, and breakdancing is but dumb.
Anyway, if the people at NBC you take off AI Al Michaels, good on them. If the experiment fails, we’ll all level and laugh.
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