Facebook Cancels the Left: The BIG Story the Media Missed

Recently, Meta ( a. k. a. Facebook ) CEO, owner, founder, and cyborg Mark Zuckerberg has been all over the news. First, he made progressive faces erupt by donating seven figures to the Trump opening, making a trip from his Polynesian mansion to Mar-a-Lago to perform footsie with the president-elect. Then, he announced the biggest change in Facebook banning plans in years: No longer does users get banned, punished, or blocked for commenting on delicate social issues. Hell, if you want call a trans man mentally poor, have at it.

Zuck yet attempted to take the condoms out of the men’s restroom. ( GASP! )

And to cap it off, he appeared on” The Joe Rogan Experience” and appointed Dana White, a Trump supporter, to his executive committee. Check it out: Zuck is a cruelly slow, very programmed speech, so it’s not the easiest season to eat — but it’s still worth your time.

However, the public’s been focusing on Zuck’s opinions about the Biden administration or running” the sky is falling” tales about Facebook’s plan modifications — parroting the fears, thoughts, and tears of transgender people. Some of these stories merit coverage, in particular: It’s more than a little chilling when the president vehemently controls speech and presses media outlets to censor his views. &nbsp,

That should &nbsp, be a major scandal.

The biggest story, however, is not what Zuck said about Biden. Nor is it that Facebook has jettisoned its ( dubiously named ) “fact checkers”, replacing them with X-inspired” community notes”.

The biggest story is Facebook’s strategy: Something HUGE is going on.

Here’s a hypothetical: Let’s say you own a beer brand. Half the people like it because it “tastes great” and the other half insists it’s “less filling”. ( Purely hypothetically, of course. ) The great Miller Lite debate was a helluva rivalry. It nearly tore our country apart:

Let’s just assume that there was a real beer rivalry. Let’s also pretend that Miller Lite had to choose between one or the other, and opted to go with “less filling”: Miller Lite is now the “less filling” beer.

What would you do right away to preserve your market share if you were in charge of Miller?

First, the most obvious move would be to placate the “tastes great” people. After all, you just made a decision that’ll piss them off. Clearly, they’re not going to like it! So your first step would be to launch a marketing campaign to “tastes great” customers to reassure them that Miller Lite is still the best beer for them.

You have to: Losing half your audience would be terrible.

Eventually, when the time is right, you’d move forward with the “less filling” branding. If you made that corporate decision for a reason, you’d eventually follow through with the strategy. However, you wouldn’t launch a new campaign without first establishing your audience, especially once you’ve stoked half of them!

And this brings us back to Facebook. &nbsp,

Zuckerberg is many things: He’s wealthy, smart, driven, and focused. He’s also extraordinarily programmed. When you see him on” The Joe Rogan Experience”, it’s probably safe to assume that every inch of him — his t-shirt, his haircut, that necklace — was reviewed and critiqued by teams of highly paid fashion consultants. Additionally, it’s safe to assume that PR advisors styled and sculpted his phrasing and word choices. Zuck is not the kind of person who will improvise his way through life by flying by the seat of his pants.

It’s all calculated.

So here’s Zuck, reversing his censorship policies and firing his “fact checkers”. He’s not only cozying up to Trump cronies like Dana White, he’s traveling to Mar-a-Lago to meet with Trump directly. And obviously, Zuck’s smart enough to know that left-of-center people — a huge percentage of Meta’s audience — wouldn’t like what he’s doing a single bit.

Here’s the weird part: Instead of trying to placate liberals and reassure them, he’s doing the opposite.

It wasn’t coincidental that Zuck’s interview with Joe Rogan dropped on Friday, January 10 — the same week all of this happened. These were all calculated decisions: Zuck decided the Far Left wasn’t worth fighting for anymore.

The Democratic Party is the curious child in the trailer park. The Democrats are being abandoned, and Facebook is the father who left for a pack of smokes and never returned.

It’s an astonishing reversal. In 2020, liberals were canceling corporations. Now, in 2025, corporations are canceling liberals.

The Left is being left behind.

If this is just Zuck being Zuck, then it’s an amusing anomaly. Enjoy the irony with a side of snark.

But if it’s the beginning of a larger trend, then this is waaaay bigger than Facebook. This is, potentially, one of the most consequential cultural shifts in decades. Keep your eyes on this.

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