We do n’t know yet who will win Tuesday’s election and be sworn into office in January. However, there are already some clear winners and losers in this year’s routine. Let’s begin with the victors:  ,
Television systems
More than$ 10.5 billion was spent on marketing this year, with the bulk of it on television. In comparison to the price increases for groceries, a billion dollars will be spent in 2020, scarcely more than a 10 % increase over the previous four years of inflation. Democrats spent$ 5 billion on ads compared to$ 4.1 for Republicans. In 23 states, voters were bombarded with more than$ 100 million worth of ads. With more than$ 1.5 billion in advertising spending, Pennsylvania is the first state to surpass$ 1.5 billion.
Social internet
For the first time, political campaigns and candidates treated panelists and influencers by political campaigns and candidates as equals to conventional media. The statistics explain why: 40 % of young adults reported constantly turning to TikTok for their news, compared to 54 % of adults who use social media for their information. With Gen Z, the changes in media usage are even more pervasive. Sixty-three percent of people use social media for reports at least once per week. Social advertising spending is shifting to social media as a result. Future Forward, a pro-Harris PAC, spent$ 225 million on online advertisements this period.
African American males
For the first time in new storage, the Democratic Party is actually paying attention to dark boys’ seats rather than assuming them for granted. True, much of this focus has been directed at the Obamas and another surrogates who mock black men, as if voting against Vice President Kamala Harris would mean turning their cultural identity against them. The Harris plan switched to an “economic chance agenda for Black men” in mid-October when this obvious appeal to cultural solidarity failed. This segment of the electorate you anticipate that its clout will increase now that both main parties are vying for their allegiance.
Associated Press
This illustrious media outlet deserves a Pulitzer Prize for uncovering the truth about President Joe Biden’s “garbage” comment. The Associated Press delves in-depth into Biden’s disparagement of Trump supporters as “garbage” in an election season where nearly every legacy media store has been blatantly biased in its protection. The shop exposed how the White House Press Office and Oval Office doctored Biden’s remarks to appear like a censure of actor Tony Hinchcliffe, who joked that Puerto Rico was an area of floating wastes, rather than a slur on Trump’s supporters with insider tips and files of White House emails to back it up.
State and local government
Former US President Ronald Reagan was a huge supporter of democracy, which claims as its guiding principle that government works best when it is close to the individuals. He fought for the decentralization of national programs and the return of money to the states through prevent grants. Gallup’s latest poll of Americans ‘ view of government supports Reagan’s perspective.  , Only 37 % of adults said they think the federal government is best at handling domestic problems, while 55 % believe state government is more capable, and 67 % have faith in local government. If Tuesday’s success wants to enliven democracy and devolve strength to state and local governments, the public is available.
Women and girls sporting
Angela Carini, an European athlete, withdrew from this summer’s Paris Olympics, sparking a tumultuous debate in female sports that is currently raging. The issue of biological boys competing in sexual activities is at the forefront of everything from school board races to the House and Senate. It has been featured in social marketing, conversations, and media conversations. Due to a natural male on the University of Nevada, Reno’s women’s tennis group, the majority of the people on the team decided not to play a game against San Jose State in mid-October. UNR supported the feminine people rather than blacklisting them. Adult athletes have only just started to win this election cycle because of the backlash against male competitors in female sports.  ,  ,  ,
Now for some idiots:
Legacy internet
It’s hard to know where to begin with this category. Legacy internet’s decline since the advent of the internet seems bottomless. Gallup reported that trust in the media has continued to plummet. Sixty-nine percent of adults said they don’t have confidence in legacy media, making it the “least trusted institution” in its polling. A mere 31% of Americans have a “great deal” or “fair amount” of confidence, a majority of whom are Democrats. Republicans and independents are deeply skeptical of traditional media, a steep drop from the 1970s when 68% to 72% of Americans trusted the media to report accurately and fairly. No wonder traditional media is losing ground to podcasters, influencers, and Substack.
The Cheneys
Former Vice President Dick Cheney and his daughter, previous Republican Wyoming Rep. Liz Cheney, are morons no matter who wins the presidency. If former President Donald Trump wins, the Cheneys may be forgotten. However, if Harris wins, they’ll become concerned not only for Trump’s reduction but also for the results of Harris’s uncontrolled guidelines. The Cheneys wo n’t be forgiven if Harris gives us four more years of Biden’s agenda, and Liz Cheney will be held even more accountable for a second term of enthralled progressive activism.
Mark Cuban
When Cuban attacked Trump’s sexual supporters as poor airheads, he branded himself as a prestigious male chauvinist while also exposing his knowledge. The Wall Street Journal ran a front-page account of Susie Wiles, Trump’s campaign manager and genius of his political return days after Cuban’s gratuitous affront to the women who served in Trump’s Cabinet and White House during his first term, giving the literary relative of the middle finger to Cuban. ( Full disclosure: I had a passing acquaintance with Lanny Wiles, Ms. Wiles’s ex-husband, when all three of us worked in the White House during Reagan’s first term. ) Cuban’s misogynistic outburst may not cost him his seat on Shark Tank, but it wo n’t boost the show’s ratings either.  ,
60 Minutes
Whether or not Trump will collect a penny in his$ 10 billion suit against CBS, the network’s popular 60 Minutes franchise is a loser. The show’s producers allegedly edited Harris’s interview to make her answers seem more coherent. In the past, CBS has released full transcripts of its interviews, but in Harris’s case, it refused to disclose the unredacted transcript. The longer CBS fights the suit, the more attention it draws, leaving viewers to form their own conclusions about the show’s credibility.
Then there’s the ultimate loser of 2024:
Biden
Biden aspired to be regarded as a transformational president, similar to Franklin D. Roosevelt’s former leader. He will leave, however, as Jimmy Carter’s biggest loser since he took office. With a 38.2 % approval rating, Carter’s presidency is on pace to surpass that low level set by Carter 44 years ago. Biden’s one-and-only term of office has given us the worst inflation since Carter, an increase in homicides and other violent crimes, an unparalleled immigration crisis,  , a flood of antisemitism, smash-and-grab rings looting upscale department stores, and a runaway hard-left progressive wing of the Democratic Party bent on dictating every aspect of American life.
Internationally, Biden’s legacy includes ending former President Barack Obama’s “war of necessity” and nation-building in Afghanistan with a humiliating withdrawal that restored the Taliban to power. Our , enemies are now on the advance from Ukraine to the Middle East. The “window of vulnerability” phrase about the Soviet Union from the 1970s is once more relevant because of Biden’s failure to increase defense spending to counter the growing threat from China. All of these issues will be left to his successor.
However, the ultimate stamp of his being a loser is Biden’s own party dumped him from the ticket. That ca n’t have been an easy feat for Democratic insiders to pull off. As anyone with aging relatives knows, it’s hard enough to convince grandpa that the time has come to give up his car keys, let alone compel a stubborn octogenarian, such as Biden, to surrender the presidency. Late in the campaign,” Angry Joe” attacked Trump supporters, calling at least 74 million Americans “garbage,” and then trying to hide his contempt for the political opposition by having the White House press office release a fake transcript of his remarks. In so doing, Biden further trashed his pathetic presidential legacy.
If Harris loses, do n’t expect Biden to leave the stage quietly. He’ll be resentful and vengeful, and he’ll be issuing executive orders and regulations to stifle Trump from now until Jan. 20.  ,
If he follows in Carter’s footsteps, Biden’s team will trash the White House on its way out the door. In January 1981, I was in the White House. Carter’s staff had left half-eaten sandwiches in desk draws, ashtrays brimming with cigarette butts, brochures and bound government reports scattered all around offices, as well as damaged furniture, walls, and paint.  ,  ,  ,
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Former political strategist and executive producer of The McLaughlin Group John B. Roberts II. His latest book is Reagan’s Cowboys: Inside the 1984 Reelection Campaign’s Secret Operation Against Geraldine Ferraro. His website is jbrobertsauthor.com
